While Spotify won’t report its full Q3 earnings until November 12, the streamer will likely be boasting an 11% year-over-year growth in audio advertising revenue in the US for 2024. The news comes as ...
Broadcasters and streaming providers are under growing pressure to bridge the gap between linear and digital operations’ ...
NEW YORK, Dec. 04, 2025 (GLOBE NEWSWIRE) -- Compliant, a media technology company and strategic partner to the WFA, today released findings from a comprehensive “Data Integrity Impact Study” that ...
Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, released the inaugural Global Mobile App Ad Spend Benchmarks Report for open programmatic ...
Marketers know that quality matters – and here's yet more proof. But breaking old habits in digital media is easier said than ...
Programmatic advertising is an effective tool for managing advertising campaigns and interacting with the target audience for business. More and more companies from various niches are choosing ...
By the end of 2026, the real breakthrough in AI and programmatic will not be creative automation. It will be the ...
Trends, Forecast and Competitive Analysis to 2031" has been added to ResearchAndMarkets.com's offering. The global video advertising agency market is expected to grow with a CAGR of 8% from 2025 to ...
Programmatic advertising has revolutionized how brands do digital marketing by simplifying and automating the ad-buying and placement process. Advertisers can enhance campaign performance and ROI by ...
There are also concerns about the ‘murkiness’ of the open auction, focusing on problems such as lack of control, exposure to unsafe publishers, and low media-quality inventory. Open auctions are the ...