With 9 million members, Air Canada’s Aeroplan program offers global travel rewards, partner perks, and even ways to earn ...

From Chipotle’s rewards program for college students to Wingstop’s plans for Club Wingstop, here are the top loyalty updates ...

Question of the day: How do you navigate the world of loyalty programs, reward systems, membership programs and subscriptions? How can you choose (besides a coin toss)? Is there even any significant ...

Ultimately, AI enables loyalty programs to operate at a micro, highly personalized level, using historical data to drive ...

High-performing customer loyalty programs, while complicated to operate, have proven to be well worth the effort. Several successful airline loyalty programs have a higher valuation than the ...

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...

Tractor Supply Company has updated its Neighbor’s Club loyalty program, the retailer announced Tuesday. Among the new incentives are a lower threshold to reach the program’s Preferred status, more ...

Many brands in desperate need of traffic are turning to their loyalty programs. Can they do enough to move the needle?

Dr. John Punnett Peters, 67, senior professor of medicine at Yale University, served as a consultant to the U.S. Public Health Service until, in 1953, the Loyalty Review Board decided: “On all the ...

Consumers might not just feel obligated to shop at a specific store because of their membership, but they could also end up ...