LEGO Has officially unveiled their first BrickHeadz sets in the Transformers lineup, and they’re more exciting than most BrickHeadz figures because you can build them in robot or vehicle modes. The ...

Call it Danish innovation: This new drop is a pretty genius way of tying in millennial nostalgia for a beloved teenage franchise with a fun activity. And trust us, it’ll take a while: This set has ...

Optimus Prime, the fearless leader of the Autobots, is the ultimate symbol of justice and heroism. With his booming voice, powerful presence, and iconic red-and-blue truck mode, Optimus stands as a ...

Can you really have a Transformer made out of Lego that doesn’t transform? Of course not, that’s sacrilege. Lego’s designers not only managed to design a model of Optimus that transforms from robot to ...

The most insane LEGO battle is here! Optimus Prime faces off against the terrifying Zoochosis Mutant 2.0 in a showdown you won’t believe. Who will survive this EPIC DIY War?#LEGOTransformers #Zoochosi ...

Lego’s version of Optimus Prime is mostly based on the character as it appeared in the original ‘80s animated series, and sharp-eyed viewers may have noticed that when in robot form, Optimus had ...