When you need to clearly and succinctly explain an idea for a business, product, design or program – or for anything else that doesn't yet exist – then you need a concept statement. A concept ...

A mission statement is a key tool that can be as important as your business plan. It captures, in a few succinct sentences, the essence of your business’s goals and the philosophies underlying them.

In the UK, personal statements are a vital part of the university-application process, which is handled by Ucas. However, writing an Oxbridge-quality personal statement is far more challenging for ...