OK, true confession time. My first attempt at a sales gig was selling flower seeds. That’s right, seeds. The ones you would order from the back of a comic book. I was 9. The incentive was a “prize.” ...

Sales MovesOn any day of the week, you get in your car in the morning and you re ready to make your first sales call. In the back of your mind, you want to be successful today. You know you re a ...

Over the past few years, design thinking has quickly gained momentum in the business world. Some of the world’s leading brands—the likes of Apple, Google, HBO, Samsung, World Bank, and General ...

The high-touch, enterprise sales process needs a lesson from design thinking: Align yourself around your customer’s journey, and develop tools and training that create a more consultative experience ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Matt O’Grady, CEO at Nielsen Catalina ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Maja Milicevic, co-founder and principal ...

You will rarely ever hear sales professionals talking about design-related business strategies, but the truth is that sales and design have a lot in common. Although being substantially different, the ...