An ad industry self-regulatory appeals panel says Tide Purclean should discontinue the claim it has “4X cleaning power” of other competing brands. The National Advertising Review Board (NARB) called ...
Tide launched its first bio-based detergent - purclean. To promote the new line, Tide is teaming up with Grammy Award-winning, Canadian singer-songwriter, and advocate for the environment, Nelly ...
The Procter & Gamble Company PG recently announced the launch of Tide purclean, which is the first of its kind bio-based detergent. Tide purclean offers the same cleaning features as the original Tide ...
Tide purclean is available in 50 and 75 oz. sizes at mass and grocery retailers as well as a 100 oz size in limited club store distribution with suggested pricing from $11.99-$19.99. All retail ...
During the stain removal rounds, Seventh Generation Free & Clear came in third overall in independent testing and removed only 5% fewer stains than traditional Tide, which is impressive considering it ...
Tide purclean's formula utilizes plant-derived surfactants, a coconut-derived cleaning agent, a plant-derived processing aid, and bio-derived enzymes, which helped the detergent to earn the USDA ...
Last week, USDA issued a fact sheet containing an Overview of USDA's BioPreferred Program (BioPreferred). BioPreferred was created in 2002 with the passing of the 2002 Farm Bill, and was recently ...
CINCINNATI--(BUSINESS WIRE)--For more than a decade, Tide® has been committed to developing detergents that provide environmental benefits like energy and water savings without compromising on the ...
The Procter & Gamble Company PG recently announced the launch of Tide purclean, which is the first of its kind bio-based detergent. Tide purclean offers the same cleaning features as the original Tide ...