Rather than adopting an obvious shape like that of a F1 car, Lovegrove refused to be too kitsch or predictable and went for an esthetic that’s at once high-tech and refined, in the same way that the ...

MIT researchers Jiani Zeng and Honghao Deng have developed a "truly minimalist", 3D-printed flacon, which is entirely transparent at first glance and only reveals its branding when it is tilted at ...

Luxury brands frequently speak about storytelling, emotion and heritage. But few acknowledge the structural reality behind long-term brand survival. Memory does not happen by accident; it must be ...