Golfers in 2026 have more options than ever, from accessible starter kits to premium, custom-fitted sets. The latest approach to testing clubs focuses on real players, not just lab data, to find the ...

Too often, I’ve heard people tell me they aren’t good enough for a custom club fitting. I call B.S. Recently, I took my father-in-law-to-be, Sam, to a club fitting to put this myth to bed once and for ...

Golf club fitting has evolved into a precise, data-backed process combining expert craftsmanship and advanced measurement technology. The Fully Fit 2026 project saw six golfers undergo complete ...

Walk into any modern fitting studio or golf facility these days, and it quickly becomes clear that your swing is about to get put under a microscope. The days of guessing whether a club “feels good ...

Question: I don’t think fitting works. I’ve got a driver I’ve had for a dog’s age, and I’ve been for a couple of driver fittings and they haven’t shown me they can beat it. I thought the new stuff was ...

New platform solves the “discovery problem” in the golf equipment market, allowing golfers to compare over 370+ club fitters by technology, pricing, and brand availability. JACKSONVILLE, Fla., Dec. 4, ...

BRIDGEWATER – A national custom golf club fitter will be opening in The Village at Bridgewater Commons later this fall. Club Champion announced it will open its sixth New Jersey location on Nov. 18 in ...

DANVILLE, CA - SEPTEMBER 25: Suzann Pettersen of Sweden waves to the crowd on the 18th hole during the second round of the CVS/pharmacy LPGA Challenge at Blackhawk Country Club on September 25, 2009 ...