In addition to the university-sanctioned official unit lockups and existing graphic elements, UB entities may use other supporting graphics to establish a more unique look within the university brand ...

Given the complexity of the research, programs, and business operations conducted at the University, graphic design is an essential function that helps communicate the work we do, cultivate conceptual ...

Interesting Topics: Typography, branding and identity systems, designing for space and environment, interactivity and UX/UI, motion graphics, packaging design, publication design, design thinking, ...

A great headline and a striking font contribute quite a lot to the effectiveness of marketing creative. But there are other, more subtle design elements that can be just as impactful—including these ...

Jeff Tompkins is a writer and teacher of English as a Second Language living in New York City. He was born in Hartford, Connecticut, in 1967 and was educated at Brown University and University College ...

Graphic elements are available to enhance designs. There are several options, including the double S element and rivers graphics that are derived from the University logo, as well as a dot swarm that ...

The content frame is a graphic hallmark of the “On to Something” brand execution. With the frame we highlight and focus viewers’ attention on the moment of discovery and understanding. Closed Content ...

Graphic elements add texture, movement and dimension to the William & Mary brand. Inspired by the campus environment and the institution’s enduring sense of place, these visuals provide creative ...