Color is an integral part of human vision, shaping the way we perceive and interact with the world around us. It influences emotions, decision-making, and even physical responses. In gaming, color ...

Forget the black and blue dress – this photo of an unassuming building is the latest image to demonstrate just how sophisticated our brains are at viewing the colours we see around us. The strange ...

Think you've seen it all? Not so, according to a team of American researchers who say they've discovered a colour that's never been seen by the human eye before. It's a bold claim, considering ...

The human eye can see millions of colors — but no eyes have ever before beheld “olo.” Only five people on the planet have witnessed this brand new color, thanks to the efforts of a team of researchers ...

Scientists have demonstrated a technique that allows humans to perceive a previously unseen, intensely saturated blue green ...

A team of researchers says there's a new color in the atmosphere. But here's the deal: You can see it only by being shot in the eye with a laser. Scientists at the University of California, Berkeley, ...

From the first time I saw Blade Runner and heard Rutger Hauer’s Roy Batty describe “C-beams glittering in the dark near the Tannhäuser Gate,” I’ve wondered what it would be like to see beyond the ...

TL;DR: Researchers have discovered a color called "olo," unseen by humans before, by stimulating specific M cones in the retina. This breakthrough bypasses natural RGB limitations, revealing a unique ...

Colour perception is one of the most complex and debated phenomena in visual neuroscience and psychology. It encompasses how the human visual system interprets wavelengths of light to produce the ...

People who speak a language that has multiple words for different shades of colour perceive the shades more quickly. Bees have a phenomenal ability to perceive different shades of colour, and their ...

The interplay between lighting and colour perception is a multifaceted field that examines how the quality, intensity, and spectral properties of light influence the way colours are perceived by the ...