Just a year ago, Colgate toothpaste seemed to be on the verge of ending the 25-year reign of Crest as the nation`s best-selling dentrifice. But today, executives at Procter & Gamble Co., Crest`s maker ...

Scoop up a couple of Colgate Toothpaste or other Colgate dental care for just 46¢ each! This week Walgreens is offering $3 in Register Rewards for buying 2 select Colgate dental care on sale for $4. A ...

Drugstore aisles teem with toothpastes claiming to do everything from fighting plaque or curbing tartar to freshening breath or shielding sensitive teeth. But the most prominent claim – whitening ...

Colgate-Palmolive will introduce new packaging and marketing for its toothpaste products, after Texas Attorney General Ken Paxton expressed concern that its marketing of fluoride could harm parents ...

Of the hundreds of thousands of tubes of toothpaste sold in the U.S. each year, most end up in landfills. The tubes, which are usually made of a mix of materials including aluminum, aren’t accepted at ...

Colgate-Palmolive has introduced Colgate ProClinical, a new line of "professionally inspired" daily toothpaste formulated with clinically proven technologies, according to the company. The ProClinical ...