Love Island USA season 8 has returned, but Canadian viewers are no longer able to watch it for free on CTV platforms. As of May 1, CTV discontinued its app and websi ...

SSPs are coming for streaming media. The average CTV platform now authorizes 30 SSPs to sell its inventory, doubling the number of SSPs streamers worked with last year, according to Jounce Media. SSPs ...

CTV advertising enables marketers to reach their audiences with high-quality and engaging creatives, and this is why CTV campaigns are on the rise in 2025. However, to advertise effectively, drive ...

Add Yahoo as a preferred source to see more of our stories on Google. January Digital leads global brands and retailers to grow and adapt to consumer shifts and changing market conditions. The ...

InMobi Advertising today announced a strategic partnership with Scope3 to make its premium CTV and mobile in-app supply on Scope3 Interchange.

Concerns remain that email targeting doesn't work for a one-to-many channel. And critics worry FAST channels create ...

More marketers would shift their budgets to connected TV from traditional channels if better show-level reporting signals ...

Keynes, the leading performance CTV technology company, announced today the launch of Kortex, a new AI-powered planning, buying, and measurement platform for CTV. Kortex harmonizes fragmented ...

Despite the explosive growth of Connected TV (CTV) consumption and inventory, CPMs are stagnating – or even declining. Agency leaders are saying candidly that CPMs have dropped anywhere from 10-30% ...

Collaboration builds on existing partnership in EMEA to support more intelligent, efficient and transparent CTV activation across premium inventory ...

The 77th annual CTV Lions Children’s Christmas Telethon carried its decades-long northern tradition forward Saturday from Sudbury’s Place des Arts. Over the years, evolving times, technology and even ...

FreeWheel, a Comcast company and  technology platform for the streaming advertising ecosystem, and Outernet, the cultural ...