Following news that Lidl is now beating Tesco when it comes to its bakery, Asda has announced that it is selling more than 100,000 croissants each week. In what seems to be a bakery boom, customers ...

Once everyone has tucked into their Christmas dinner and you think you couldn’t possibly eat anything else, you suddenly hear the host shout “there’s always room for dessert” and we all go again. So, ...

At 71, Jim's lifelong bakery career is far from over – and his expertise comes in handy on Pancake Tuesday.

And Kilmarnock worker James 'Jim' Smith reckons he's flipped 5 million pancakes in the almost 25 years he's worked for the supermarket.

An Asda store in Scotland has been named as home to the top-selling pancakes in the UK. On Shrove Tuesday, the supermarket chain revealed its list of stores for the most pancake sales – and top of the ...

Irwin’s Bakery, based in Northern Ireland, has been awarded a contract to supply its batch bread to more than 300 Asda stores across the UK as own-label products. The deal, which is worth GBP500,000 ...

New York Bakery, the UK’s number one authentic bagel brand[i], is proud to announce its supporting Asda’s Tickled Pink campaign, which raises vital funds for Breast Cancer Now and CoppaFeel. The ...

Geary’s Bakery has launched a mass of new SKUs into Asda and Ocado for its Jason’s Sourdough brand. The supplier – whose first branded range of loaves was named The Grocer’s Top Launch in the bakery ...