Virtual technology has existed for more than 50 years. However, augmented reality (AR) and virtual reality (VR) have only ...

Virtual try-on fashion and AR shopping are transforming the way people buy clothes online, solving fit issues and creating a ...

If a picture is worth a thousand words, enabling someone to feel as though they are immersed in an activity or event or experiencing it in person may be worth a million. Augmented and virtual reality ...

Dassault Systemes unveiled a new 3DLive visionOS app designed for the company’s customers in manufacturing and product design.

Brands are constantly seeking innovative ways to connect with their audiences. Today, virtual reality (VR) and augmented reality (AR) are no longer just futuristic concepts. They are powerful tools ...

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company’s Most Innovative Companies in augmented and virtual reality for 2025. Innovative organizations are finding ways to make ...

According to GlobalData’s Technology Foresights, which uses over one million patents to analyze innovation intensity for the automotive industry, there are 300+ innovation areas that will shape the ...